Los Cabos announced its participation in IMEX Frankfurt, having a presence in the most important international fair of the Meetings Industry and where it had an independent pavilion, being the only destination in Mexico to have a space of this type.

The Los Cabos delegation attended an average of 180 business meetings and received more than 10 group training sessions with strategic partners. The general director of the Los Cabos Tourism Trust, Rodrigo Esponda, participated in the Pollcy Forum, a space where leaders from different destinations around the world meet to share their experiences regarding trends, best practices and how to join forces around the industry of meetings.

The presence of Los Cabos in this edition is made possible thanks to the support of the private initiative via the Private Trust for the Tourism Promotion of Los Cabos (FIPROTUR), in collaboration with the Los Cabos Tourism Trust (FITURCA), which together seek promote and position Los Cabos as a destination with the capacity and infrastructure to host national and international business meetings.

In his speech, Rodrigo Esponda pointed out that “Los Cabos' work agenda at IMEX Frankfurt has focused on business meetings with clients and potential partners to promote Los Cabos in the European market as an ideal destination for conventions, congresses and trips. of incentives. We will also meet with airlines such as Condor and Edelvice with the aim of encouraging new routes from Europe”.