During a press conference where Gabriela Gutiérrez, president of the Mexican Institute of Finance Executives (IMEF) Baja California Sur chapter; Jesús Corral, IMEF member and moderator of Panel Mar; Lilzi Orcí, president of the Los Cabos Hotel Association, who will present her experience within the Tierra Panel, and Francisco Vilchis, Director of Administration and Finance of Grupo Questro and an IMEF member since its foundation, revealed the details of the IV IMEF Tourism Forum Los Cabos 2023.

The Westin Los Cabos Hotel will be the headquarters where great exponents of the tourism industry will share part of their experience with the attendees within various branches of the destination economy such as aquatic activities, real estate, air connectivity and other factors that influence the decision decision makers within large businesses, including the gastronomic sector, groups and events, and even wineries.

Beginning with his great experience and a brief description of the consolidation of Los Cabos as a top international destination due to the great tourist offers it offers, Jesús Corral explained that the Water Panel will be made up of Jacqueline Liceaga, a member of one of the pioneer families within the destination and who will share his experience as CEO of one of the most outstanding tourism activity agencies in Los Cabos, in addition, there will be the presence of Enrique Rivera CEO of Marina IGY and Arturo Musi, National President of the Association of Cruises, one of the great economic motives in the tourist development of this destination.

For her part, Lilzi Orcí, president of the Los Cabos Hotel Association, explained the importance that the meetings industry has gained, as well as romance tourism, a topic that she will share with Roberto Lyle, President of the Tijuana Development Council, and the businessman Gianmarco Vela who with Sunset Monalisa has highlighted one of the most important attractions in Los Cabos: gastronomy. It should be noted that it will be Yahwe García, CEO of Cabo Events, who will moderate this panel.

Francisco Vilchis, Director of Administration and Finance of Grupo Questro highlighted the importance of timeshare within Los Cabos, acknowledging the sales efforts of this segment that has fostered growth within the real estate world, a panel that will be made up of Ana Karla Trelles, director of operations Ronival Property Management, Cosme López Medina, vice president of Ares Real Estate and María Ocampo, senior accounts manager for Moxi a Global Montage Company. This panel will be moderated by the president of the Association of Developers José Ignacio Iturbide.

Last, but not least, is the Air Panel, with the presence of the director of the Los Cabos Trust, Rodrigo Esponda, who with his extensive experience in air connection issues, will moderate the panel in the company of Francisco Villaseñor, director of the Los Cabos International Airport and Sarahí Castro, General Director of La Paz Airport.

This great tourism forum that brings together the basic concepts that give life to the economy of Los Cabos, will feature a keynote speech by Jonathan Heath, Deputy Governor of the Bank of Mexico who will not only talk about figures, but also about the perspectives that Los Cabos serves being a dollarized destination.

You cannot miss the IV IMEF 2023 Tourism Forum, which has an extensive program and will be presented this Friday, June 2, starting at 5:00 p.m. in the Baja Ballroom of the Westin Los Cabos Hotel.

For more information, go to https://www.foroturismo.imef.org.mx/ where you can learn more about the program, schedules and other surprises

The Los Cabos International Film Festival has already opened the call for the registration of projects for the “Los Cabos Competition” section in its first phase. The Early Bird phase will close next Friday, June 16. Registration is now open for feature films, whether fiction or documentary, produced by Mexico, the United States or Canada that last more than 60 minutes. It also includes the section "La Baja Inspira" where feature films or short films (from 10 minutes) related to or inspired by the Baja California peninsula can be registered.

Enter www.filmfreeway.com to learn the registration rules and regulations.

For the sixth time this year, Viva Aerobus, together with the Los Cabos Tourism Trust (FITURCA), announced the opening of a new route in Baja California Sur, the non-stop service Los Cabos - Torreón, the which will start operations on July 3 with two flights a week.

“Viva Aerobus has become an important ally in encouraging the arrival of national and international visitors to the destination, either to take a break and disconnect from day to day or to live outgoing adventures between the sea, desert and mountains. We are convinced that the opening of these new routes will further strengthen and promote competitiveness, accessibility, economic development and tourism in Los Cabos, so we will continue working together to expand connectivity options in the destination," said Rodrigo Esponda, director of FITURCA.

Just a few weeks ago, Viva announced its new Los Cabos – Ciudad Juárez route and, a couple of months ago, the airline reported on its new services from Los Cabos to Querétaro, Toluca and Cancún; as well as flights from La Paz to Mazatlán. Several of these routes, to date, are only operated directly by Viva, that is, without stops; such is the case of flights to Ciudad Juárez and Torreón; thus creating unique and necessary air bridges that connect the state with strategic enclaves to boost tourism.

“At Viva Aerobus we have decided to give a solid boost to the air connectivity of Baja California Sur, convinced of its great tourist and commercial potential. For this reason, in this 2023, we have grown significantly in Los Cabos and La Paz, adding six new routes between both destinations,” said Walfred Castro, Communications Director of Viva Aerobus. "Very soon we will be operating more than 680 flights a month in the state, making more than 1.7 million seats available to passengers a year so they can travel in the youngest fleet in Mexico and at low prices," he added.

As a result of this sustained commitment, Viva already has a total of 14 routes in Baja California Sur. From La Paz it offers services to Culiacán, Guadalajara and Mazatlán; and from Los Cabos to Cancun, Mexico City (AICM), Ciudad Juárez, Culiacán, Querétaro, Guadalajara, Hermosillo, Monterrey, Tijuana, Toluca and Torreón.

The Los Cabos International Film Festival has just launched the new call for the competitive sections of the Official Selection: Los Cabos Competition -which brings together more original and purposeful premieres produced or co-produced by Mexico, the United States and Canada- and La Baja Inspira - section that places the spotlight on films that maintain strong links with the La Baja region.

The call will remain open from May 17 to August 20, 2023 and will be divided into the following stages:

• Advance registration (Early Bird): May 17 to June 16
• Regular Registration (Regular Deadline): June 17 to July 31
• Extended Enrollment (Extended Deadline): August 1- August 20

Enter this link for more details: https://filmfreeway.com/loscabosinternationalfilmfestival