Los Cabos present at the Madrid International Tourism Fair

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Los Cabos presented its extensive portfolio of tourist services for this 2023 at the International Tourism Fair (FITUR) with the aim of attracting a greater number of Spanish visitors and arousing their interest to resume their travel plans in the luxury destination of Mexico .

Rosa Maribel Collins, Secretary of Tourism for Baja California Sur, accompanied by Mauricio Pérez Salicrup, Chairman of the Board of Directors of the Los Cabos Hotel Association and Rodrigo Esponda, General Director of the Tourism Trust (FITURCA), presented at a I meet the news of the destination with the media, emphasizing its cultural and natural diversity, as well as the exceptional quality of all services. For his part, Rodrigo Espondaconfirmed that for this summer the direct Iberojet flight will resume to link Madrid and Los Cabos once a week from June 26 to September. Thanks to this connection, the destination expects to receive 4,000 Spanish tourists.

Greater promotion of the destination

During FITUR, FITURCA will hold more than 40 business meetings with the main tour operators and travel agencies in Spain to reinforce the promotion of the destination in the European market. It is also planned to provide training to nearly 200 travel agents from Ávoris, Lastminute and Excellence by Viajes El Corte Inglés. Similarly, events have been organized for 600 agents from Ávoris and Utópia, a luxury travel agency of the VECI group.

Regarding Meeting tourism, 25 meetings will be held with event planners and they will attend three networking sessions, in addition to making presentations to almost fifty event planners and corporate accounts.

The participation of Baja California Sur in FITUR 2023 consolidates the collaborative work carried out by the industry in the destination, promoted by FITURCA and the Los Cabos Private Tourism Promotion Trust (FIPROTUR), with primary and emerging markets, strengthening the positioning of its attractions and promoting the growth of tourist influx.

In addition to all these actions to promote the destination, Los Cabos will become the first tourist destination outside of Europe to present its case at the XXVII Ibero-American Conference of Tourism Ministers and Entrepreneurs (CIMET 2023) organized by the Nexo Group under the honorary presidency of the King of Spain. The Summit, which this year has been dedicated to MICE and Business Travel, will be held on Tuesday, January 17, on the eve of the Madrid International Tourism Fair.

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Quivira presents the inauguration of its residential Beach Club

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During the second edition of the Quivira Fest, the Beach Club was inaugurated within this residential complex located in Los Cabos, Baja California Sur.

With the assistance of great personalities, real estate agents from Mexico and the United States, the ribbon cutting was carried out, carried out by the founder of Pueblo Bonito, Ernesto Coppel.

Ernesto Coppel, founder of Pueblo Bonito Los Cabos: "... miracles never stop happening, there is another edition to the magnificent offer that Los Cabos has... more quality, with more love for art, more dedication... everything...

… Los Cabos is the beach destination in the world, we have to take care of the destination, not break the rules, not put ads where they don't go, not rush the destination, take care of it”

In addition, Christian Rehmke, director of Quivira master plan operations, was present, who explained that in its first phase, this Bech Club will be a consumer center made up of a bar and a gym, followed by a pool with their respective adaptations. and amenities.

Christian Rehmke, director of Quivira master plan operations: "and a phase two would be an expansion to grow another pool, more lounge chairs and the sailboat that on Fridays will be able to project movie nights so that residents can come here, have some food and can enjoy a movie."

On a night of partying and with fireworks, this beach club was inaugurated, which has a capacity for more than one hundred people, a design totally designed so that the residents and visitors of Quivira Los Cabos have all the exclusivity they deserve in a pleasant atmosphere in all its facilities.

It should be noted that this first phase had an investment of 6.2 million dollars, managing to be, as its founder, Ernesto Coppel-Kelly says, a unique and differentiated residential offer with the Quivira Los Cabos seal that offers a great quality of life in each area. residential.

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Los Cabos Airport, third with the highest capture of international tourism in Mexico

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During 2022, the arrival of tourists to Baja California Sur who arrive by air through the 3 airports that the entity has, exceeded by 22.4% that registered in 2019 and an increase of 25.4% compared to 2021, with a total of 4 million 116 thousand 100 national and international tourists, reported Maribel Collins, head of the Ministry of Tourism and Economy (SETUE).

In this regard, she explained that the estimated economic benefit is $24,396,822,846 pesos last year, which goes directly to the chain of commerce and services, which are sources of income for thousands of families in South California.

“The year 2022 exceeded the expectations of tourism in the arrival of tourists who visit us by air, which exceeded 4 million, in addition to those who visit us by road and sea. In this air sector, the diversification of markets stands out, where Spanish tourism stands out, which registered the arrival of 3,313 passengers, thanks to the direct Madrid-Los Cabos route. With a spill of more than 24 billion pesos. ”, She expressed.

Likewise, he explained that of the total international tourism that visits BCS, the main markets are the United States and Canada, representing 97% of this segment, in which the increase of 28.9% of tourists from the United States stands out, by 28.9%. , in the period January-November 2022, compared to the same period in 2019.

Finally, she highlighted that Los Cabos Airport was ranked 3rd. airport with the most international passenger acquisition at the national level, only below Mexico City and Cancun. Similarly, she recognized all the players in the tourism industry for the work done to consolidate South Californian destinations in the preference of visitors.

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Hilton Grand Vacations Celebrates Cabo Azul Ribbon Cutting at Hilton Vacation Club

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Hilton Grand Vacations celebrated the rebrand of Cabo Azul, Hilton Vacation Club, a leading vacation ownership company with a ribbon-cutting ceremony, held following the acquisition of Diamond Resorts by Hilton Grand Vacations in 2021, this being the first resort of the brand in Mexico.

 

Sebastien Arnaud, General Manager of Cabo Azul Hilton Vacation Club: “Hilton Grand Vacations acquired Diamond Resorts, the company we previously worked for, in August 2021, and since then they have been rebranding all their hotels... here It is the first hotel to make a brand change in Mexico, we are the first, since in the company we have 3 hotels here in Mexico for now, with a desire for a lot of growth as well, which will be very positive for all of us and good Well, an incredible moment and to be part of this Hilton family”

 

With the presence of Sebastien Arnaud, General Manager of Cabo Azul Hilton Vacation Club, as well as Kevin Speidel, Vice President of Operations of Hilton Grand Vacations tourist complexes, as well as Alejandro Canales, Vice President of Regional Operations of Hilton Vacation Club; on behalf of the Government of Baja California Sur, Karina Olivas and Fernando Ojeda on behalf of the Secretary of Tourism Maribel Collins. On behalf of the private initiative, Rodrigo Esponda, director of FITURCA, Javier Olivares of the Association of Timeshare Developers and the executive president of the Los Cabos Hotel Association Lilzi Orcí, held this important celebration that brings a great exponent from vacation clubs to Los Cabos.

 

Alejandro Canales, Vice President of Regional Operations of Hilton Vacation Club: "Baja California is obviously a very important tourist destination for our market, we have many owners, there is a lot of demand to come here, the most important thing we like about Baja California and Los Cabos It is not only the product that is sensational, but the hospitality that the Mexican worker gives is simply incomparable, so it is very important to us, we are very happy to be part of this destination, and to have this property that is phenomenal.

 

This is not an all-inclusive hotel, this is a Grand Vacations Club hotel, where there is a mix of normal tourists like any other hotel and also owners of Hilton Grand Vacations and Diamond Resorts International… this property has the Hilton flag Vacation, then it is very important to have the representation of Hilton, what this implies is that certain standards must be maintained or raised…”

 

This 288-room hotel is located in the Hotel Zone of San José del Cabo.

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BCS participates in the first national meeting of ASETUR

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The Government of the State of Baja California Sur, participated in the first meeting of 2023, of the head of the federal Ministry of Tourism, Miguel Torruco Marqués with the members of the Association of Secretaries of Tourism of Mexico (ASETUR), chaired by Juan Enrique Suárez of the Real Tostado of the state of Nayarit, reported the Secretary of Tourism and Economy, Maribel Collins, in her capacity as Treasurer of said Association.

 

In this sense, she highlighted that a joint agenda was agreed upon at the meeting to promote tourism in the country's entities, with the aim that the benefits of the industry bring more economic and social development.

 

"The first meeting of the year was held between the Secretary of Tourism of Mexico, Miguel Torruco, and those of us who make up ASETUR, where joint strategies were agreed to strengthen the tourism sector with an inclusive approach and, above all, that goes in harmony with the environment," he said.

 

Maribel Collins added that the state administration headed by Governor Víctor Castro Cosío implements public policies that contribute to the promotion of rural communities, with new tourist products and the positioning of local merchandise.

 

Finally, she highlighted that one of the main objectives of ASETUR for this 2023 is to promote the professionalization of tourism service providers, as a tool for the modernization and repositioning of tourism in Mexico.

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